The U.S. Department of Health and Human Services, in conjunction with the National Cancer Institute, has created a program to encourage men to “shoot for nine”—that’s nine servings of fruits and vegetables each day

The U.S. Department of Health and Human Services, in conjunction with the National Cancer Institute, has created a program to encourage men to “shoot for nine”—that’s nine servings of fruits and vegetables each day. With the help of Clyde Drexler, a former NBA star, the federal agencies have branched out from their “5 a Day for Better Health Program” with a sports-themed program to encourage men to increase their fruit and vegetable consumption…According to a November 2002 health survey conducted by the institute, only 3 percent of men even know that they should be eating nine a day, and most chow down one-third of the daily recommended servings. Most women only need about seven servings a day, according to the cancer institute.

—C.J. Lais Jr., New York Times, 8/24/03